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Powerful stories amid tragedy

PRWeek’s Gideon Fidelzeid had been in his job as copy editor just six months when 9/11 happened. He was part of a team that pivoted quickly to produce a magazine that represented a professional triumph in unprecedented circumstances.

CommsTech roundtable: The unprecedented importance of information you can trust

In this three-roundtable series’ finale, industry leaders highlight how the combination of CommsTech and savvy PR pros is a brand’s best defense against the myriad dangers disinformation poses.

Nine cases made for CommsTech

In this series’ second of three roundtables, a nonet of industry leaders highlighted myriad tactical possibilities technology has either availed or amplified for them – and can for you.

CommsTech: Unlocking PR’s potential

Top industry minds recently convened to discuss how technology is holistically changing the way the discipline is practiced and perceived.

Greater meaning: The 2019 Diversity Distinction in PR Awards

Agencies and brands are not only boosting their diversity efforts, but also broadening them to be more inclusive and innovative. The proof is in the entries to the ninth annual PRWeek/PR Council Diversity Distinction in PR Awards.

Welcome signs: The 2018 Diversity Distinction in PR Awards

In its eighth year, the Diversity Distinction in PR Awards, presented by PRWeek in partnership with the PR Council, provides the strongest example yet that progress is being made across the industry

The inside story on your best brand content

Many lessons can be learned from the playbook of Coca-Cola Journey - a brand content pioneer

Analytics in action: Measurement with meaning

The battle to prove PR's value to the C-suite continues. Such efforts can be empowered by new ideas, such as those shared by the four industry leaders who presented at this recent BurrellesLuce-hosted event in New York City.

Brands in motion: Sources of stability

Leaders who joined Gideon Fidelzeid in Seattle for this WE Communications-hosted event said brand communicators must work with all stakeholders to convey the right message, particularly in turbulent times.

PRWeek at Cannes: Brands in motion must channel their inner Muhammad Ali

At this WE Communications-sponsored panel at Cannes, leaders from Airbnb, KFC, and Samsung discussed how purpose, data, and a new kind of creativity help brands define themselves and stay ahead in a constantly moving world

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