511 results
Filter results »Effort to help end texting and driving gets two thumbs up
A two-part campaign helped DoSomething.org and its partner Sprint inspire 250,000 young adults to discuss the dangers of texting and driving.
Ericsson's CMO explains how integrated comms is changing the company
Helena Norrman, chief marketing and comms officer, Ericsson, talks to Lindsay Stein about brand visibility and refocusing PR on its core business efforts.
The best 'showcases' from 2014
Every month we look at the most interesting campaigns in our 'showcase' section. We've rounded up the best showcases from our 2014 editions, including the Playstation 4 launch and the world's largest underground trampoline.
Spotlight: Baltimore
Caitlin Mills, PR director at Planit, says Baltimore's unique collaborative environment makes it an attractive destination for in-house or agency pros.
San Francisco Chronicle's Audrey Cooper on the importance of local journalism
Audrey Cooper, managing editor, San Francisco Chronicle, speaks to Laura Nichols about juggling two websites and a print product and the importance of local journalism.
Interviews and features: 2014 in review
PRWeek looks back at some of the best in-depth pieces from 2014, including interviews with Sir Martin Sorrell, Harold Burson and Mary Portas, as well as features on subjects ranging from climate change and ISIS to the industry's maternity practices and supermarket Christmas campaigns.
CEO Q&A: How Whistle Sports is changing sports programming for Millennials
Whistle Sports' John West speaks to Diana Bradley about connecting with younger fans and the YouTube network's global expansion plans.
Spotlight: Amsterdam
Chris Carroll, global director of marketing, Under Armour, outlines how the creative-led city offers myriad opportunities for comms professionals.
SparkReel boosts consumer engagement through photo, video lens
SparkReel is a white-label platform that powers video and photo engagement for brands.
Lowdown: Online privacy a priority for female consumers
66% of women in the US and UK had taken steps to safeguard their privacy online.
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