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Why PetSmart Charities discouraged people from buying one particular dog breed amid coronation

The nonprofit used comedy to raise awareness about the need for pet adoptions.

Cadbury Bunny Tryouts: How the chocolate brand keeps it annual Easter contest fresh

Cadbury did something totally new to grab consumers’ attention this year.

Pets in PR: MSL's Natasha Vuppuluri and her ‘boys’ Chainsaw and Michelin

Vuppuluri had to adjust to WFH around her two dogs.

Pets in PR: Pinterest’s Kacy Ashley and her dog Harley

Of course she made an idea board for Harley on Pinterest.

Why Doug the Pug’s owners told a young cancer survivor’s story through song

Horizon Therapeutics teamed up with the famous pup’s parents to raise awareness for people with rare diseases.

Propel's Aaron Friedman and dog Maggie help to locate missing people

In this edition of Pets in PR, we learn of the duo’s search and rescue efforts.

Dusty the cat’s journey forever bonds reporters and one PR pro

In this edition of Pets in PR, we learn about Dusty and her human, NYPL’s Angela Montefinise.

HPE’s Jennifer Temple and dog Miles have completed 22 5K races since pandemic’s start

In this week’s edition of Pets in PR, HPE’s comms leader shares how Miles helps her to ‘keep it real.’

Femme Forward: Pets strengthen family bonds at Bradley Zoo

Like many working mothers, PRWeek’s Diana Bradley has taken on numerous extra responsibilities since the COVID-19 lockdown, as well as starting a project that expanded the household.

Major Biden’s 'indoguration' raises $202k for Delaware Humane Association

The original goal was to raise $10,000.

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