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‘Cannes can look elitist’ – Black Out 2023

The Black British Network and Cannes Lions have partnered on an initiative to increase black representation at the International Festival of Creativity, which starts this weekend. But how do the initiative’s members feel about the scheme and what does Cannes hold for them?

‘Is AI like last year’s metaverse?’ asks Cannes Lions PR Jury president

Ahead of the Cannes Lions International Festival of Creativity, which opens on 19 June, Jo-ann Robertson – Ketchum’s CEO for global markets and this year’s PR Lions jury president – talks to PRWeek UK about the judging process and campaign trends.

Cannes 2022: It’s all about the work

Essential learnings from 10 Lions-winning campaign case studies that represent the height of creativity on display at this year’s festival.

Why isn’t PR as ‘creative as advertising’? Part three

In this final of a three-part PRWeek special report, we hear from UK PR bosses about the importance of purpose, ESG and the tension that can exist while ‘doing the right thing’.

Why isn’t PR as ‘creative as advertising’? Part two

In this second of a three-part special report, we hear from UK PR bosses about diversification, experimentation and the battle for the social/digital space.

Why isn’t PR as ‘creative as advertising’? Part one

In this first of a three-part special report, PR bosses discuss how agencies can compete with advertising creativity to win a bigger slice of marketing budgets.

What's in store for PR at the Cannes Lions?

Out in the blazing Cannes sunshine, tensions exist because of a longstanding issue - that PR consistently loses out to above-the-line advertising, even in the PR category. Will the situation change in 2022?

The work: PRWeek's verdict on Cannes 2021

PRWeek does a deep dive on 13 of the most impactful case studies from Cannes and assesses them in terms of creativity, effectiveness and earned media value.

Less cynicism, more humour… more weirdness? What to expect from (virtual) Cannes Lions

The International Festival of Creativity is almost upon us. Creative PRs share their thoughts on the new virtual format, and discuss what themes and campaigns they expect to dominate.

Burger King, Greggs, Nike, Gillette: PR creative bosses on their best (and worst) campaigns of the past year

PRWeek editor-in-chief Danny Rogers, James Herring of Taylor Herring and Warren Johnson of W gathered other luminaries of the UK independent PR scene for the second Cannes PR Fringe event, discussing what really good work looks like in 2019.