72 results
Filter results »‘I buy my own batteries now’: Duracell and Ariana Madix partnership powered by ‘Vanderpump Rules’ drama
When batteries were mentioned during an argument on the reality show, Duracell quickly came up with a witty response.
How the Aruba Tourism Authority dreamed up the ‘world’s easiest job’
More than 800 people applied for the week-long role.
How Kind is using VR and AR to explain its Almond Acres Initiative
The snacks brand is using the technology to promote regenerative agriculture.
Why PetSmart Charities discouraged people from buying one particular dog breed amid coronation
The nonprofit used comedy to raise awareness about the need for pet adoptions.
Inside Cap’n Crunch’s 60th birthday bash
The party served as a reminder of “the kid that is within all of us.”
Why Gushers and Fruit by the Foot invited a TikTok star to roast their logos
The brands told Emily Zugay to “not hold back in her critique.”
Lumix shows younger generations ‘all the cool stuff’ its cameras can do
The camera company is also targeting Latino creators.
Why Eggo gave 1,000 parents money to hire a babysitter
The frozen waffles brand wanted to give parents what they truly need: rest.
Mrs. T’s Pierogies and JoAnna Garcia Swisher help moms recharge
Inside the third iteration of the brand’s All-Star Moms campaign.
How Silk brought back the iconic milk mustaches for a new generation
The campaign is a modern day twist on the Got Milk? ads from the 1990s.
Article type
- « Any Article type
- Feature (72)
Category/Discipline
- Consumer PR (21)
- Coronavirus (1)
- Crisis management (1)
- Diversity (3)
- Environment (1)
- Financial PR (1)
- Healthcare PR (3)
- Influencers (5)
- Lobbying & public affairs (4)
- Nonprofit (1)
- Social media (8)
- Talent & careers (1)
- Technology PR (2)
Industry/Sector
- Automotive (2)
- Entertainment (4)
- Financial services (3)
- FMCG/CPG (11)
- Food & drink (33)
- Government (2)
- Healthcare (8)
- Media (34)
- Pets & pet care (3)
- Retail/Fashion (4)
- Sports (7)
- Technology (5)
- Travel & leisure (8)
Author
- « Any Author
- Eric Berger (72)