The latest on Instagram's Twitter rival Threads. The Meta-owned app has surpassed 100 million users after launching last Wednesday. Meanwhile, Twitter's traffic is "tanking," according to CloudFlare CEO Matthew Prince.

Attn: Social media managersTwitter has once again backtracked on a policy decision, this time bringing back the old version of TweetDeck days after launching a new version intended only for Twitter Blue subscribers.

Evernote has laid off most of its staff in the U.S. and Chile as it moves the majority of its operations to Europe. The note-taking app was acquired by Italy-based mobile developer Bending Spoons last year. 

 
 
 
Today's top stories
 
The big brand challenge of Threads’ rollout
The big brand challenge of Threads’ rollout
 
The latest digital water cooler has arrived, and with it issues for clients and their agency partners to navigate.
 
Unravelling Threads: what Meta’s Twitter rival means for comms pros
Unravelling Threads: what Meta’s Twitter rival means for comms pros
 
Amid yet another tumultuous week at Twitter, Meta has dropped the biggest spanner-in-the-works yet for the bluebird: the announcement that Twitter-copycat, Threads, will finally launch today (6 July).
 
Next 15 remains ‘resilient’ despite ‘modest decline’ in organic growth
Next 15 remains ‘resilient’ despite ‘modest decline’ in organic growth
 
Next 15 said it expects revenue for FY24 to be up by between five per cent and eight per cent on the previous year, and reported resilient trading for the five months to 30 June despite a ‘very tough comparator period’.
 
 
The most comprehensive look at the industry
 
Agency Business Report 2023
Agency Business Report 2023
 
PR firms continued to thrive in 2022 hitting double-digit growth both globally and in the U.S., but a possible recession has them bracing for a tougher 2023.
 
Agency Business Report 2023: Firms ready for a ‘fight’ after another year of double-digit growth
Agency Business Report 2023: Firms ready for a ‘fight’ after another year of double-digit growth
 
The good times continued to roll as agencies grew 15% in the U.S. in 2022, but economic headwinds have the industry prepared for tougher times in the year ahead.
 
Agency Business Report 2023: Guyer Group
Agency Business Report 2023: Guyer Group
 
The technology communications consultancy’s collaboration with FleishmanHillard helped boost growth in 2022.
 
 
Partner content
 
Introducing the GlobeNewswire AI press release generator
Introducing the GlobeNewswire AI press release generator
 
The GlobeNewswire AI press release generator helps you streamline content creation and remove worry.
In partnership with
 
Notified
 
Signals in the noise: Embracing real-time data
Signals in the noise: Embracing real-time data
 
From employee matters to misinformation, there are myriad places where instant intelligence can amplify comms efforts, as revealed during a recent roundtable of in-house leaders, hosted by NewsWhip.
In partnership with
 
NewsWhip
 
Create better press releases: Powerful tips for content optimization
Create better press releases: Powerful tips for content optimization
 
Learn how to be more strategic with your news.
In partnership with
 
Notified PR
 
 
 
Dashboard 25
 
Dashboard 25, class of 2023
Dashboard 25, class of 2023
 
PRWeek's annual list of 25 of the most influential people in communications technology, representing the enterprises that are shaping your tech stack.
 
 
 
 

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