Latest Healthcare News

Working With Cancer’s ‘The Big C’ brief announced on-stage at Cannes Lions

Working With Cancer’s Big C global creative contest opens for entries

By Ben Bold, Campaign, July 10, 2023

Campaign devised by Publicis Groupe aims to de-stigmatize cancer in the workplace.

Hospital Sisters Health System names Woolsey chief marcomms officer

By Eric Berger, July 07, 2023

She has worked in healthcare marketing and communications since 2005.

Vir Biotechnology names Sasha Damouni Ellis as chief corporate affairs officer

By Eric Berger, July 06, 2023

Damouni Ellis has worked at Bayer and as a journalist at Bloomberg News.

Taye Diggs stars in ViiV’s latest HIV prevention push

By Lecia Bushak, July 05, 2023

The ViiV campaign functions both as a PSA as well as a community-building initiative focused on populations that are disproportionately affected by HIV.

Image from the FIT installment. (Image used by permission).

‘Unwearable’ art installment raises awareness of rare skin disease

By Eric Berger, June 30, 2023

Boehringer Ingelheim launched The Unwearable Collection last year.

Screenshot from the I'm Not Crazy, I'm Sick documentary

Lyme disease doc details chronic patient struggles

By Lecia Bushak, MM+M, June 30, 2023

'I’m Not Crazy, I’m Sick' follows the lives of three people suffering from chronic Lyme disease and their long-term struggles to be diagnosed and treated.

Screenshot from the American Foundation for Suicide Prevention campaign

How a Mental Health Awareness Month campaign aims to Talk Away the Dark

By Eric Berger, June 29, 2023

The American Foundation for Suicide Prevention, TBWA\Chiat\Day and Allison+Partners rolled out the campaign this spring.

22% of U.S. employees remain at high risk of mental health issues: Report

By Lecia Bushak, MM+M, June 28, 2023

Pandemic-era mental health impacts are still playing out when it comes to employee well-being. Here’s what companies can do to mitigate them.

5 questions for Fred Haberman on marketing the 2026 Special Olympics

By Eric Berger, June 28, 2023

The Minneapolis-based firm is planning marketing and media relations for the event in its home city.

American Red Cross commissions ‘artivist’ Nikkolas Smith for SCD effort

By Jack O'Brien, MM+M, June 27, 2023

Nikkolas Smith produced the digital portrait Transfusion, which was based on conversations he had with four patients living with SCD.

'You not only know us, you love and trust us:’ How J&J spinoff Kenvue is raising its profile

By Ewan Larkin, June 26, 2023

After a $3.8 billion IPO, the J&J consumer health business is leaning into communicating about its purpose and linking its new brand to its well-known products.

A still image from the campaign showing a finger pressing on the glass of a mobile phone screen

Glass Lions Grand Prix goes to domestic violence intervention

By Daniel Farey-Jones, Campaign, June 25, 2023

Cheil Worldwide Seoul handled launch of South Korean police’s innovative emergency call service.

Cannes 2023: U.S. Glass and Sustainable Development Goals winners

By Bailey Calfee, Campaign, June 25, 2023

See the U.S. winning work from the categories, some of the last awards this year.

Image of the tampon van in front of the US capitol

Bras, branding, a ‘Vangina’ and the tampon tax

By Jess Ruderman, June 24, 2023

A year after the repeal of Roe v. Wade, a nonprofit and menstruation brand are driving their way towards period equity and equality.

Image from the Brady War Stories campaign

Cannes Day 5: BCW, Weber Shandwick pick up Bronze Lions

By Diana Bradley, June 23, 2023

BCW won for Brady’s War Stories campaign, while Weber Shandwick was recognized for Iberdrola’s Turnstile Turbines in another category.

Image description of the Cure Cup campaign

The Cure Cup, 21Grams’ stem cell-focused campaign, eyes Cannes prize

By Lecia Bushak, MM+M, June 23, 2023

The Cure Cup campaign, honored by the Clios and shortlisted at Cannes, aims to de-stigmatize period blood and highlight its use for stem cell research.

Havas unveils Welltainment at Cannes in bid to close health equity gap

By Jack O'Brien, MM+M, June 23, 2023

As part of the Welltainment launch at Cannes, Havas deemed health inequity to be one of the “greatest threats to humanity in this generation.”

Agency rivals urge their creatives to pitch for Working With Cancer ad contest

By Gideon Spanier, Campaign, June 21, 2023

Edelman, IPG, Omnicom and WPP join Publicis to launch 'The Big C' competition with $100 million brief.

Image from the Inequality You Can't Ignore campaign

Unpacking Inequality You Can’t Ignore, which won a Gold Pharma Lion at Cannes

By John Newton, MM+M, June 21, 2023

The Inequality You Can’t Ignore campaign, created by The Chrysalis Initiative and Eversana Intouch, uses OOH and AR to address healthcare disparities.

Stock art from the About Ducking Time campaign from Durex.

Durex takes on autocorrect, encourages everyone to ‘duck’ responsibly

By Jack O'Brien, MM+M, June 21, 2023

Durex has deployed shoppable posts across its Instagram, Facebook and TikTok channels promoting “ducky” art, a cheeky nod to its condoms by way of rubber ducks.